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Marketing Communications

No company, product, or service offering can be truly successful in the marketplace until it is correctly positioned against all competitive offers. We are skilled at developing positioning strategies built upon solid market intelligence and sound customer research. Our experience encompasses both consumer and business-to-business markets. Our capabilities include:


Marketing Communications

Marketing communications
planning.
Positioning strategy
development.
Management and coordination of design and production,
management for direct mail,
newsletters, telemarketing,
sales collateral, and trade show
exhibits.

Copywriting.

Advertising and communications research, including positioning
research, concept testing, and advertising tracking and
effectiveness
.

The Rickinson Group
Keymar, MD 21757
Phone: 301.845.0750 Fax: 301.845.0751

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The Rickinson Group
All Rights Reserved

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